On 17/07/2015 My friend purchases Backpack from India’s reputed online shopping website when he received Backpack the quality of product is not good comparing to purchases prise so he decide in future he will not buy any product form online because of that website negative buying for all online websites . This type service from top online site not expected. They must concentrate on Quality Vs Price department.
They must check offline market product price before putting online otherwise website popularity will goes down and down every day.
Today public want cheaper, good and awesome feeling for online shopping.
Online site must put product picture same or actual so customer will not get confusion also product size, description, weight, material used, company manufacture information etc.
One more thing if customer wants same day return they must give same day replacement, money, reward point etc. this way customer will get confidence on that site.